Avery Dennison RBIS — Explainer Video

Brief

Avery Dennison RBIS operates world-class manufacturing facilities delivering

branding, retail, and technical solutions at scale.

I was brought in to create a film that would showcase their factory capabilities

and translate that complexity into a clear, compelling narrative.

Process

Working closely with a storyboard artist, we developed a concept that balanced

technical accuracy with strong visual storytelling.

A clean, design-led animation approach was used to break down complex

processes into simple, engaging moments using motion to guide the viewer

and highlight key capabilities.

The result was a film that combined clarity, precision, and a confident

visual language.

Result

Delivered a concise, impactful explainer that clearly communicated

Avery Dennison RBIS manufacturing expertise.

The film was rolled out globally, with the original English version

translated into 18 languages extending its reach across multiple markets.

Credits

Concept & Motion Graphics: bsidemotion.com

Concept & Storyboard: neil-thomas.net

Client: rbis.averydennison.com